Peninsula Stone Care
A 20+ year Bay Area stone restoration business partnered with us to rebuild their digital presence, integrate modern technology systems that run in the background, and create a scalable lead engine targeting real estate agents.
Results at a Glance
Website Design & Development
Modern, fast, and conversion-focused site with clear service positioning.
Visit websiteBusiness Card
Professional, brand-aligned business card design and printing.
Custom Lead List Builder
AI-powered data extraction tool to compile thousands of Bay Area real estate agent contacts.
Lead list sampleProfessional Photos
We went on-site to one of his jobs to take professional photos.
Client Background
Peninsula Stone Care is a trusted stone restoration business in the San Francisco Bay Area. After more than two decades in operation, the owner decided it was time for a complete refresh: a new website, new email, and modern systems to reach more of his ideal customer: real estate agents.
The Challenge
Outdated Digital Presence After 20 Years
After two decades of successful word-of-mouth business, our client's online presence hadn't evolved with the times. His website looked dated, wasn't mobile-responsive, and failed to showcase the quality of his stonework. In an industry where property managers and real estate agents increasingly research contractors online before making decisions, this outdated digital footprint was becoming a barrier to growth.
Inefficient Manual Outreach Process
Our client was spending 3–4 hours every week manually sending individual emails to potential customers. He would copy and paste email addresses one by one from various sources and manually type/send the same message individually. This time-intensive process limited him to contacting maybe 20–30 prospects per week, with no way to track opens, responses, or optimize his messaging.
No Systematic Way to Reach Target Customers
While he knew real estate agents were his ideal customers, he had no organized method for finding and connecting with them at scale. There was no systematic approach to identify active agents, verify their contact information, or segment them by property types or transaction volume—leaving significant market opportunities untapped.
Manual Processes Limiting Growth Potential
Beyond just email outreach, the entire business was running on manual systems that couldn't scale. Lead tracking was done in spreadsheets, follow-ups were based on memory, and there was no integration between his website inquiries and his outreach efforts. As demand for his services grew, these manual bottlenecks were preventing him from capitalizing on opportunities and efficiently managing his growing customer base.
Objectives
- Launch a modern, high-conversion website.
- Build a targeted, high-quality lead list of Bay Area real estate agents.
- Automate outreach with A/B testing and performance tracking.
- Set up business-grade email and foundational tooling.
What We Delivered
Core Technology Services
Website Design & Development
Complete website redesign with modern, mobile-responsive design
Visit website- • Custom responsive design
- • Modern UI/UX implementation
- • Mobile-first approach
- • Fast loading performance
AI-Powered Lead Generation
Built custom AI-powered tool to extract contact information from thousands of real estate agents. Now that we've proven out this proof of concept, we're actively working on scaling this up and extracting all 38,000 licensed agents across all 9 counties in the Bay Area.
Lead list sample- • Automated data extraction
- • Bay Area real estate agent database
- • Contact information validation
- • High-quality lead filtering
Automated Email Campaign System
Set up automated email outreach system with tracking and A/B testing. This way, the system just runs in the background and he can simply forget about it. Interested leads will automatically flow to his inbox.
- • Automated outreach sequences
- • A/B testing implementation
- • Open rate tracking & analytics
- • Performance optimization
Business Technology Setup
Configured essential business systems and integrations
- • Professional Gmail account setup
- • Email system integration
- • Analytics implementation
Supporting Services
Brand Refresh
Updated visual identity and brand guidelines
Business Card Design
Professional business card design and printing
Job Site Photography
Professional photos and videos of work in progress
"626 Software delivered a full-service, turnkey solution. They truly are a one-stop shop—guiding me through every step and making the process seamless. Within just 30 days, I've already seen outstanding results. Thanks to 626 Software, I can now focus on daily operations and sales while knowing our marketing is running efficiently in the background. I couldn't be more pleased with the transformation they delivered."
Steve Hansen
Owner, Peninsula Stone Care
Want results like this?
Let's build your lead engine and modernize your systems.